The Doctor of Philosophy in Business (PHDBUS) Program is intended for those seeking careers in teaching andresearch in business. It aims to develop in students mastery of the behavioural and quantitative aspects of the various business disciplines to enable them to formulate new ways of exploring, analysing and solving complex problems facing firms, industries, public institutions and society.
The applicants are expected to present their research portfolio (thesis or equivalent scholarly outputs) during the interview with the Graduate Studies Coordinator.
As a measure to better prepare the PhD students for the coursework requirement, applicants will be assessed through validation exams in Business Mathematical Analysis (Algebra & Calculus), Statistics, Business Economics and Business Organizations. Those who will not pass the validation exam or opt not to take validation exams will enroll in pre-PhD or preparatory classes in Business Mathematical Analysis (Algebra & Calculus), Statistics, Business Economics and Business Organizations (Master’s level).
Exemptions may be granted to applicants who have master’s degrees in line with the Pre-PhD Courses as evaluated by the Graduate Studies Coordinator based on the exemption policies of the program.
PhD students take a total of 12 units basic courses of research methods, statistics and economics which shall focus on Econometrics, Data Analysis and Research Methods. Lasallian Business Leadership with CSR, Ethics and Sustainability will become a basic course to introduce the students into the Lasallian values, business philosophy and principles. These subjects are in preparation for coursework. All subjects will require research outputs in the form of publishable journal articles. The students will be required to keep a research portfolio of all research outputs to be presented to the Qualitative and Quantitative Research subject faculty as well as to the prospective faculty adviser/mentor as concept papers to fulfill requirement for application for dissertation writing.
The students are required to enroll in 12 subjects (3 units each) from the various course offerings per functional area/ business process. Mode of delivery is seminar type to accommodate discussion and inclusion of classic, current and evolving topics in business. Students interested to take additional specialized subjects may enroll these as audit subjects in other colleges in the University.
The students will be required to keep a research portfolio of all research outputs to be presented to the Qualitative and Quantitative Research subject faculty as well as to the prospective faculty adviser/mentor as concept papers to fulfill requirement for application for dissertation writing.
The students are required to enroll in 6 units of electives which should include subjects relevant to dissertation topic. Students may opt to take up electives through:
After finishing their coursework, the students appear for a qualifying examination, usually at the end of the second year. A qualifying examination is a comprehensive test of the student’s knowledge of the field and can be administered in one of two ways: 1) written comprehensive examination; or 2) research paper(s) set by the department on any 5 basic and core courses. The research papers could be part of the research portfolio to be examined by a panel for certain criteria.
To build up research skills beyond classroom learning, the students may opt to render a maximum of six (6) hours per week of research assistantship depending on availability of projects and the student competencies.
Part of research and assistantship work is presentation of research outputs in conferences here and abroad co-authoring with mentors or sole authorship.
After clearing the qualifying examination, the students should enroll in Quantitative and Qualitative Research Methods with dissertation proposal as required outputs for both subjects using the URCO Research Proposal Guidelines.
After the exchange program, the students will continue to write their dissertation proposal, undergo panel defense for both the proposal and final dissertation papers.
The Master of Science in Computational Finance Program is an intensive program geared towards educating students, investment professionals, and financial advisers to integrate mathematical and statistical models and techniques with financial theory and computer technology.
The program aims to prepare students, investment analysts, portfolio managers, and financial advisers:
Applicants to the MS in Computational Finance must have:
PRE-MSCF Courses / Unit
Economics for Finance (FNC5000) (3)
Business Law (BNG5000) (3)
Statistics for Finance (MSC5010) (3)
Financial Accounting (ACC5000) (3)
Mathematics of Finance I (FNC500M) (3)
Mathematics of Finance II (FNC501M) (3)
Methods of Research (BUS7050) (3)
IT Workshops
CORE COURSES
Ethics BUS8300) 3
Corporate Finance (FNC5020) 3
Corporate Valuation (FNC5140) 3
Multivariate Analysis (FNC512M) 3
Investment Analysis (FNC5130) 3
Time Series Analysis (FNC 519 M) 3
Trading Software and Program (FNC516M) 3
Securities Research (FNC518M) 3
Advanced Financial Management (FNC5170) 3
Portfolio Management (FNC5150) 3
ELECTIVES (Choice of two electives) 6
Written Comprehensive Examination (GSB600W) Or Thesis (GSB8510)
(Management Research, 3 units, required)
Total (excluding Pre-MSCF Courses) 36 units
PROGRAM GOALS:
The degree program core consists of risk management and parallel series of both life and non-life insurance management.
THE CURRICULUM:
A Thesis degree program consisting of:
Basic Courses:
Life and Non-Life Insurance Management
This introductory course provides an overview of the entire process of managing life and non-life insurance companies including the prudent management of their investment in stocks, bonds, notes and other instruments.
Marketing and Communications
This course provides an understanding of the basic marketing principles and functions of marketing in the insurance industry.
Economics of Insurance
This course is a thorough review of both macro and microeconomics, with particular discussion on economic constraints and production possibilities, and market characteristics, structures and institutions.
Corporate Finance and Strategic Management
It covers environmental scanning, assessment, internal and external factors analysis, strategy recommendations and implementation. It will also cover capital budgeting techniques, working capital requirements, analysis of the financial statements of insurance companies, and an introduction to portfolio management and investment.
Legal Studies and Claims Management
A review of the insurance code of the Philippines, all other circulars passed that affect the insurance industry in general. This course is also designed to develop a practical working knowledge of the handling and management of claims, both commercial and personal lines.
International Insurance and Reinsurance
This course studies insurance markets from both general and international perspectives. It includes the nature and functions of reinsurance and the non-traditional methods of risk transfer.
A. Life Insurance Track:
Risk Management and Treatments for Life Insurance
This course covers the nature and objectives of corporate risk management with primary consideration devoted to the recognition, evaluation and treatment of pure risks to which the life insurance corporation is exposed.
Life and Health Insurance
This course discusses the determination of human life values and the conservation of those values through personal and business life and health insurance.
Fundamentals of Actuarial Science
This course introduces practical applications of financial mathematics such as loan amortization and bond pricing, premium contingencies, basic life contingencies and determination of annuity insurance benefits and premiums.
Estate Planning and Liability Insurance
Applications of life and health insurance to business and estate planning situations with emphasis on current developments in retirement planning, business continuation and estate conservation.
B. Non-Life Insurance Track:
Risk Management and Treatments for Non-life Insurance
This course covers the nature and objectives of corporate risk management with primary consideration devoted to the recognition, evaluation and treatment of pure risks to which the non-life insurance corporation is exposed.
Marine, Property and Liability Insurance
This course focuses on the marine insurance association, marine hull and cargo insurances, clauses and policy forms, underwriting practice and marine claims. It also examines the structure of insurance markets and the financial management of property-liability insurance companies.
Applied Statistical Methods
This course focuses on statistical forecasting techniques such as regression, exponential smoothing and time series models, with particular emphasis on insurance applications.
Reinsurance
This course covers the fundamental reinsurance purchasing decisions, property liability program design and pricing, the impact of key reinsurance clauses, reinsurance claims and alternative risk transfer and securitization.
ELECTIVE COURSES:
Risk Management Information Systems
This course focuses on the examination of data collection and analysis methods for risk management decisions, analysis of qualitative and quantitative data to support transfer, retention and loss control decisions including loss trending, and evaluation of regulatory controls.
Portfolio Management and Underwriting
This course covers the fundamental difference between the skills required to manage a portfolio of insurance risks and those required to underwrite individual policies.
Fire and Casualty Insurance
This course covers fire insurance practice, underwriting, extra perils including all risks, general and industrial fire hazards, and preparation of plans and reports.
Suretyship
This course discusses the nature, concepts and principle of suretyship, and will include the different types of bonds, underwriting guidelines and claims.
Employee Benefit Plan Design and Financing
This course covers that rationale behind substantial budget commitments to employee benefits as well as employee benefit package designs and aspects of life insurance.
Course Requirements
Basic Subjects (4) 12 units
Major Subjects (7) 21 units
Cognates (3) 9 units
Marketing Communication Campaign 3 units
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Total 45 units
May be finished in 7 terms
Basic Courses
Introduction to Marketing Communications (3 units)
An introductory course that deals on with principles and techniques of mass communications, the theories and concepts that serve as the foundation of marketing a product, service, institution, or idea, and the pragmatics of marketing communications in the different fields of advertising and promotions.
Strategic Planning (3 units)
An orientation on the philosophy of scanning the environment using research tools and consumer insights. Both external and internal factors of strategic planning are evaluated with the objective of developing and implementing a sound multi-media strategy for a product, service, institution, or idea.
Marketing Statistics (3 units)
This course deals with statistical tools and methods in marketing, business decision-making and research. The topics include descriptive statistics, non-parametric statistical tests, and parametric tests, such as regression and correlation with the aid of computer software. This course provides the foundation for the use and application of statistical tools for marketing research.
Marketing Research Methods (3 units)
This course is designed to help students learn the underlying principles of Marketing Research. It will enable the future users of research to learn to judge how useful research information would be in order to help solve specific marketing problems and give insights on the potential of research as a career in business. This course attempts to assist students in designing and conducting research projects at the least potential costs. Emphasis is on the discussion of the different steps in the integrated marketing research process. A research proposal is required and a final research study is defended at the end of the course.
Major Courses
Advertising (3 units)
Introduces the students to the various strategies and philosophies of developing an advertising campaign or a marketing communications plan. Focuses on the account management function of an advertising agency and the role of the account executive in supervising an advertising campaign. As a requirement, the student prepares an advertising plan covering an analysis of the industry or market, the product, the target consumer, setting goals and strategies. On the basis of the marketing brief, the creative and media strategies and tactics are eventually developed and visualized into a campaign.
Personal Selling (3 units)
This course is designed to educate students on the value of selling as a tool as well as its role in the promotion mix. Students will learn and develop selling skills as well as the new strategies that will insure the successful marketing of a product in the environment, either as an entrepreneur or sales personnel.
Sales Promotion (3 units)
This course deals with the various strategies and tools in encouraging the purchase of a product or service by providing incentives to the target audience. Students will be applying these tools in various cases and the final project focuses on the combination of these tools and its effectiveness on the market.
Direct Marketing (3 units)
This course focuses on the concepts and function of direct marketing as a promotion tool. Students will be exposed in the actual application of direct marketing in terms of telemarketing, direct mail, and personal selling. This course will also feature the latest trends both in the local and international settings.
Public Relations (3 units)
A course which focuses on the concepts and functions of Advocacy Public Relations (ADVOCPR) in the contemporary world of business and industry. This is in relation to other societal sectors, like Government Public Relations (GPR) and Public Affairs, Corporate Public Relations (CPR), and Marketing Public Relations (MPR). A study of the principles, philosophy, and dynamics of corporate “institutionalization” and corporate internship ingrained in CPR and MPR, embodied in PR’s strategy for decision-making and policy formulation, vis-à-vis the target publics, through the conceived integrated communication scheme.
Events Marketing (3 units)
This subject is designed as an introductory course in event marketing. The students will learn the rudiments of planning and executing events within the marketing setting. The basic concepts in event marketing, its various applications and its important role in the fulfillments of the marketing communication function. Students will be given a chance to learn via lectures, guest speakers, library research, actual participation in marketing events, planning and designing their own event projects for a specific target institution or corporate sponsor.
Electronic (E) Marketing (3 units)
A course acquaints students on the rudiments of communicating a product, service, institution or idea via the Internet medium, the use of e-mail, and the essence of both e-commerce and mobile commerce. It tackles the issue of tri, trip, or trimp media as the marketing communications technology to sell goods and services.
COGNATES (Select 3 subjects)
Account Management (3 units)
This course allows the students to experience the challenging position of an account manager and his role in the management of the account management division of an advertising agency. In addition, the students will learn the various strategies used by practitioners in developing marketing communications campaign.
Media Planning (3 units)
This course if designed to help the students understand the value of media and its computation in deriving favorable results for advertisers. In addition, the students will learn how to compute and analyze the best alternative in terms of cost and effectiveness. As future marketers, they will learn how to use these tools in decision-making.
Copywriting (3 units)
This course deals with the creative function of the agency with emphasis on copywriting. It aims to expose and familiarize the students to the management of creative department of an advertising agency and the role of the copywriter in the conceptualization of advertising, ideas based on strategies.
Visualization and Art Direction (3 units)
This course aims to discuss advertising concepts from the standpoint of the visual details; the art in advertising – what it is, where it comes from, and how it’s done. This course will tap the visualization, drawing and artistic abilities of the students in line with the “big idea.” Various stages and techniques of visualization will be discussed and the student’s inherent drawing skills will be honed. Print ads and television commercials will be evaluated in search of the “big idea” which is the key to an effective advertising campaign.
Advertising Production (3 units)
This subject deals with the traditional and non-traditional methods of conceptualizing, developing, and actually producing marketing communication campaigns. Laboratory will be used for experiential learning.
Mobile Marketing (3 units)
An innovative tool that practices SMS/MMS to sell products and services. Various exercises will be used to come up with communications materials relevant to the business world.
Special Topics (3 units)
This will be a seminar type session that discusses relevant developments in the field.
Legal and Ethics of Marketing Communications (3 units)
An introductory course on the legal and ethical aspects of marketing communications and how companies have learned the value of legal consultations. The Code of Advertising Ethics will be used as frame of reference.
Global Marketing Communications (3 units)
A survey of marketing communications campaigns and executions around the world. The students evaluates if American or European campaigns are acceptable in the Philippines or scenarios for Asian advertising.
FINAL PAPER
Marketing Communications Campaign (3 units)
A supervised project that directs the mentee to develop a comprehensive marketing communications campaign dealing on a combination of media and the strategies behind it. To be defended before a panel.
The Master of Science in Accountancy (MSA) is designed to keep pace with recent technological and international advances. Recognizing the vast sources of financial and accounting information, its relevance is enriched by analyzing from the perspective of economic theory, quantitative techniques, and behavioral science. Valuable information is therefore made more meaningful to users of financial statements. This allows for greater corporate governance, ethical practices, and openness to challenges in the accounting profession.
Objectives of the Program
In response to challenges to the accountancy profession, the program aims to:
1. Provide quality financial analysis by incorporating economic theory, quantitative analysis, and research techniques in the study of accountancy;
2. Increase awareness of the role of corporate governance and ethics in the practice of accountancy
3. Incorporate the latest qualitative and quantitative techniques in the interpretation, analysis, and dissemination of accounting and financial statements;
4. Become an equal partner in business decision-making and rigorous research;
5. Utilize the knowledge and skills to become value oriented and responsible corporate citizens.
Course Requirements
The curriculum consists of basic courses (18) units, major courses (12 units), cognates (6 units), and thesis (6 units).
Basic Courses
Accountancy enrichment course
Statistics for business & economics
Microeconomic theory
Macroeconomic theory
Problems in financial reporting
Econometrics
Major Courses
Financial analysis
Philosophy of science and scientific methods
Empirical research in accounting
Financial economics
Cognates/Electives
Accounting for financial instruments
Accounting information technology
Economics of multinational operations
Issues in corporate finance/ investment
Ethics and corporate responsibility
Updates in management accounting and special topics
Organizational behavior
Final requirements for completion
Written comprehensive examination
Thesis
Admissions Requirements
1. A bachelor’s degree in accounting
2. Satisfactory admission test scores and interview results
3. Above average scholastic performance
4. English proficiency test
*Students are required to take 6-units English subjects unless they scored satisfactorily in the entrance examination essay.
LIST OF REQUIREMENTS
For Local Applicants
1. Application Form with 2×2 picture.
2.Original copy of Transcript of Records
3.Original Copy of NSO Birth Certificate
4.Transfer Credential (for non-DLSU graduate) 5.Two (2) Letters of recommendation (downloadable at DLSU website)
6.Updated Curriculum Vitae/Resume
7. Personal Statement containing Academic and Career Objectives
8.Two (2) pieces of 2”x 2” picture for testing permit
9. Certificate of good moral character from previous school/ employer at least six months from date of issuance
10.Photocopy of research output (for Ph.D. applicants only)
For International Applicants
1. Application form with 2″x 2″ picture (downloadable at DLSU website)
2. Photocopy of passport
3. Two (2) copies of Transcript of Records (Authenticated and Original copy)
4. Certificate of Graduation (with degree title and date of graduation)
5.Two (2) copies of Certificate of No Criminal Record (Authenticated and photocopy)
6.Two (2) Letters of Recommendation (form downloadable at DLSU website)
7.Curriculum Vitae or Resume
8. Personal Statement (format can be viewed from the DLSU website)
9.Photocopy of Research output (For PhD applicants only)
10. Two (2) pieces 2″x2″ recent picture for testing permit
Financial Aid
Scholarships are available to deserving students. Awarded on academic merit or financial need, these grants are generally good for one trimester and renewable thereafter. Part-time teaching positions are also available on an invitation basis.
Duration of the program
The program normally takes one year of three trimesters (full-time) or two years or six trimesters (part-time) to complete the coursework and about another year to accomplish the final requirements such as written comprehensive exam and the thesis.
A student is expected to complete all graduation requirements within a maximum residency period of eight years.
Contact Information
Graduate Admissions Office (GAO)
La Salle Hall Rm 101
2401 Taft Avenue
1004 Manila, Philippines
Tel. Nos.: (632) 303-1378 (direct line) or
(632) 524-4611 local 468 (trunk line)
Email: [email protected]
Website: [email protected]
The MS and Diploma in Entrepreneurship aims to develop competent and globally oriented entrepreneurs for small and medium-sized Philippine Enterprises. It focuses primarily on the professional development needs and skills of people who are involved in start-up operations of new business ventures. These include (a) identification of a consumer need and the preparation of feasibility studies, (b) product planning and development, (c) pricing, channel and promotions development, and (d) over-all management to play a leading role of an established private or family-run business as wells as those who are engaged in business partnerships. A subsidiary aim of the program is also to develop academic researchers in the dynamic field of entrepreneurship.
The core of the program provides the theoretical and practical training required to produce a comprehensive 5-year business development plan that integrates marketing, organizational behavior, and financial planning. This will use a flexible corporate strategy, the major component of the business plan, which can be capable of attracting capital and equity investors, venture capitalists and others. This program also provides professional capabilities for managers with entrepreneurial outlook who wish to generate new ventures under the corporate setting. Specifically, the program aims to enhance the knowledge, skills and values of students or entrepreneurship regarding the following:
Duration of the Program
The program normally takes two years (six trimester) on a part-time basis to complete the coursework. Another year is allotted to accomplish the final requirements such as the written comprehensive exam, journal publication, and the thesis.
Course Requirements
The MS curriculum consists of basic courses, major courses, cognates and five-year interactive business development plan, broken down as follows:
Pre-Coursework 3 units
Basic Courses 12 units
Major Courses 12 units
Cognates 6 units
Integrative Business Plan or Thesis 6 units
Total 39 units
Students enrolled in Diploma in Entrepreneurship will be granted a Certificate of Completion when the student has completed 21 units of basic and major courses
ENT400M – ENTREPRENEURIAL DYNAMICS & ORGANIZATIONAL BEHAVIOR
3 units
This course focuses on the skills necessary to evaluate, plan and manage the organizational requirements of a new enterprise or for introducing an innovation into an existing system and culture. This course also introduces the students to the theories, concepts, models, and dynamics of human behavior in organizations. The course enables students to apply these models on small, medium, and large scale organizations.
COB507M – Entrepreneurial Statistics
3 units
This course deals with the use of statistical tools and methods in business decision-making and research. The topics include descriptive statistics, non-parametric statistical tests, and parametric tests such as regression and correlation with the aide of computer software.
ENT503M – Entrepreneurial Accounting
3 units
This course introduces principles and procedures in accounting necessary to construct balance sheet and income statement for single proprietorship, partnership, and corporation. It also discusses the preparation of the statement of cost of goods sold for manufacturing, merchandising/trading firms. Analysis of firm¿s performance through financial ratio analysis will be discussed.
ENT503M – Environmental Analysis and Opportunity Evaluation
3 units
This course focuses on introducing the concept of entrepreneurship in identifying business opportunities using systematic strategic approaches. Topics included are entrepreneurship; external and internal environmental analysis; analysis and evaluation of new business ventures and innovation.
COB504M – Research Methods
3 units
This course provides the student knowledge and application of research skills in business setting. It also involves the use of practical examples and techniques in the planning and implementation of the research project.
ENT601M – Integrated Design for Marketability and Manufacturing
3 units
This course enables the entrepreneur students to interact with their peers from other schools within the university through joint classes, events and collaborative programs. The course also focuses on parallel thinking, leadership and facilitation of skills for entrepreneurs, opportunity exploration and development, creativity and lateral thinking and frameworks for creative thinking and thinking design.
ENT602M – Entrepreneurial Manufacturing
3 units
This course focuses on the skills necessary to evaluate the broad range of marketing problems and opportunities facing a new or rapidly growing enterprise by applying the fundamental marketing principles learned.
ENT603M – Entrepreneurial Finance
3 units
The course focuses on identifying aspects of financial information important in the decision making process; mastery of fundamental accounting concepts and basic practical financial modeling techniques and financial analysis venture.
ENT604M – Entrepreneurial Human Resource Strategy
3 units
This course focuses on the various functions of human resource management for small and medium enterprises. It presents theories and principles on the various human resource practices and provides many practical applications of these theories and principles. Global human resource best practices are also discussed to make students aware of effective human resource management as a competitive tool in this era of globalization. A strategic approach is taken to emphasize that human resource issues should be central to all decisions in any enterprise.
Cognates (select only two)
ENT653M – Entrepreneurial Electronic Commerce
3 units
This course is designed to guide the entrepreneurs through the process of overcoming the fear of change and embracing the benefits of e-commerce for customers, employees and shareholders. The economic evidence of the growth of e-commerce and its benefits for streamlining the business relationships between a company and its customers, suppliers, and employees is examined. The highest pay-off e-commerce applications and principles of using e-commerce to create competitive advantage are identified. This course also discusses how entrepreneurs should participate in the design of e-commerce architectures, handle the most effective techniques for evaluating e-commerce suppliers and negotiating contracts, and manage e-commerce projects to enjoy the benefits of e-commerce as systems and processes are continued to be adapted to the ever-changing demands of customers.
ENT654M – Special Topics in Operations Management
3 units
The world is rapidly changing, bringing challenges that present both threats and opportunities to business enterprises. Surviving and even thriving in such a dynamic environment requires that the business enterprise to develop a high degree of global competitiveness, particularly in the area of production or operations management. Operations management deals with the core processes that create and deliver the company’s products and services – the essence of its business. Strong competence is required to achieve continuously increasing levels of customer satisfaction in terms of high quality, low cost, and reliable delivery. This course explores several vital technologies or competencies used by world-class companies to enhance quality and productivity. The topics are not focused on theory, but on application and experience.
ENT655M – Sustainable Production and Consumption: Industry Market Perspectives
3 units
It is an elective course dealing with ways by which businesses incorporate environmental management in their operations as well how consumers adopt an ecologically responsible behavior. It explores the impact of the growing environmental awareness and consciousness on competitive advantage of firms and consumer behavior.
ENT656M – Business History
3 units
The course looks into the history of business and its development in the Philippines, Asia, and in other countries by providing an overview of the history of the private accumulation of wealth under the conditions of capitalism. It includes biographies of individual companies and entrepreneurs. A major focus of the course will be on the efforts to balance the individual desire for profit and the needs and desires of the community. It will help students understand how business activity has shaped and been shaped by different social and political forces. This course delves into the interplay between the private world of business and public world of politics to uncover a mutually dependent relationship that has come to define business in the present society.
ENT657M – Procurement and Logistics
3 units
This course is designed to provide students with the essentials of Procurement and Logistics taking into account the highly volatile nature of business landscape. It also aims to instill the necessary knowledge to earn the internationally recognized designation¿ Certified Professional in Supply Management (CPSM) which is prepared by the Institute for Supply Management (ISM) in the United States.
ENT658M – Supply Chain Management
3 units
Supply chain management will cover “design, planning, execution, control, and monitoring of supply chain activities with the objective of creating net value, building a competitive infrastructure, leveraging worldwide logistics, synchronizing supply with demand and measuring performance globally.”
ENT630M – Environmental Entrepreneurship
3 units
This course will examine how market forces can be harnessed to encourage private solutions to environmental concerns. Students will learn how for-profit and not-profit organizations are using market forces by developing innovative ventures that specify the environmental product that are desired.
ENT659M – Total Quality Management
3 units
Total Quality Management (TQM), can be expressed as the total system design of structure, procedures, processes and resources needed to implement quality management. This course aims to provide an overall understanding of the principles of quality and process management, its benefits, and the necessary requirements needed to gain accreditation from quality certifying bodies. The course will also provide students with technical and qualitative tools for measuring and auditing quality as well as techniques employed by corporate and business managers in ensuring quality. Ethical and social implications of TQM decisions will also be tackled.
ENT660M – Strategic Management of Innovation
3 units
The course deals with the strategic management of innovation within organizations. The students will be exposed to methods, frameworks and processes to effectively manage innovation as a key corporate strategy. Students will also examine the needed management skills specific to managing innovation. The course will cover topics such as innovation models, innovation strategy, technology management, product development and life cycle, protection of innovation (IP) and organizing teams for innovation.
ENT740M – Managing the Growing Business
3 units
The course focuses on the identification of the stages of business growth and the problems and opportunities to be managed; as well as the tools and techniques to manage and sustain growth; recognition of different leadership styles appropriate for each stage of business growth as well as appropriate personnel practices in developing a new business.
ENT901M – Journal Publication
0 unit
In this course, the student, with the guidance of a faculty adviser, will have to publish a research article on entrepreneurship (or related topic) in a reputable, peer-reviewed journal.
ENT850M – Integration Paper (Thesis Equivalent) – The five-year Integrative Business Development Plan
6 units
The student will put up his own business and/or focus on his family business with considerable upside potential, and will develop a plan to make the business grow, and then at least double its present size over the next 5 years. The business could be a stand-alone company or a business unit within a larger company. Planning should address all the issues that will be required to transform the business to a larger size. Note: Students have an option to do a full-scale thesis instead of an Integration Paper.
ENT851M to ENT859M – Thesis Writing
6 units
This course is concerned with the design, collection, and analysis of business-related information using various applied research methods, with emphasis on the basic and applied research designs. These are survey research, action research, and case study. The course will delve into measurement concepts, such as scaling concepts, attitude measurement, and questionnaire design. It will also focus on the appropriate mixed methods of data collection, alternative measurement approaches, and commonly utilized parametric and non-parametric statistical tools. At the end of the course, the students should be able to translate the knowledge into a thesis that will be defended (proposal and final) in front of a panel under the guidance of the thesis adviser. Note: Students have an option to do an Integration Paper instead of a full-scale thesis.